Living CV
Dr. Kim Peirano, DACM, LAc, CHt
I am a values-driven professional dedicated to integrity, authenticity, and creating safety in every aspect of my work. I am a versatile professional with over 14 years of entrepreneurial experience, excelling in project management, organizational consulting, creative problem-solving, and content creation. As a skilled writer and communicator, I have a proven ability to craft compelling content, from blogs and educational materials to product descriptions and technical documentation, tailored to diverse audiences.
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​I specialize in empowering individuals and organizations to navigate change with confidence and alignment. My skills include strategic planning, wellness-focused consulting, integrative healthcare, and crafting innovative solutions that honor equity, inclusion, and sustainability. My diverse background spans business ownership, consulting, and coaching, equipping me with the adaptability and resourcefulness to thrive in dynamic environments and deliver impactful results.
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I am interested in collaborative opportunities for fractional remote work in consulting, writing, and project management.

Education
2026
Masters of Science - Organizational Psychology Candidate
University of Hartford, CT
2018
2010
2005
Doctorate of Acupuncture & Chinese Medicine
Pacific College of Health Sciences, San Diego CA
Masters of Science in Oriental Medicine
The Acupuncture & Integrative Medicine College, Berkeley CA
Bachelors of Arts - Studio Art
California State University - Long Beach
CERTIFICATIONS
2023
Certified Integrative Medical Hypnotherapist
International Certification Board of Coaches and Hypnotists
2021
Certified Jungian Life Coach
Creative Mind LLC
Management
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Multitasking & Adaptability
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Event Production
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Calendar Management
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Scheduling
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Executive Assitant
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Team Managment
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Client relationship
Writing
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Content marketing
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Copywriting
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Blog wrting
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Technical medical writing
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Academic & Professional writing
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Creative writing
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Research
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Targeted SEO Writing
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Microsoft Office Suite
Healthcare
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Trauma-informed and community-centered care
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Evidence-based acupuncture practice
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Hypnotherapy
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Life Coaching
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Privacy & HIPAA Compliance
Creative
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Public Speaking and Oral Communication
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Website Development (wix)
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Content creation
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​Presentation & Course Preparation
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Photography
Experience
2010 - Current
Lion’s Heart Acupuncture & Wellness Inc, Oakland, CA
CEO, Clinic Manager, Acupuncturist
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Business Operations & Management
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Owned and operated a successful hybrid acupuncture and hypnotherapy practice
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Oversaw and implemented all aspects of operations.
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Project Management
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​ Develop and complete all business development-related tasks and operations.
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Team Management
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Hire, supervise, and support a team of 1 employee and two interns.
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Oversaw scheduling, performance monitoring, and training to maintain high standards of patient care.
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Offer regular feedback, address team challenges, and foster a collaborative environment to enhance productivity and professional development.
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Client Relationship Management
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​​Ongoing client relationship building and management through follow-up communication, clear guidance around treatment protocols and outcomes, and addressing client concerns as needed.
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HIPAA, Risk & Compliance
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​Ensure clinic and business practices are fully licensed and permitted with local health departments and other legislative bodies for healthcare practice.
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​Managed all government and health department compliance needs.
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Ongoing attention to patient privacy and HIPAA compliance. ​
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Scheduling
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​Maintain an accurate online scheduling system and schedule patient appointments, staff shifts, and time off.
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Arrange meetings, travel, and other business-related events.
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Marketing & Client Acquisition
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Create, develop, and deploy print, online, and social media marketing campaigns. Created and secured publicity events and interviews through press releases, Qwoted, Connectively, and direct reporter relationships.
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Created and managed the company websites with ongoing updates on Weebly, WordPress & Wix
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Created SEO target-rich content to secure #1 Google rankings on multiple blog posts.
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Managed & created content for social media, including Tiktok, Instagram, Facebook, Threads, and Lemon8
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Successfully managed and grew client mailing list using Mailchimp and Constant Contact.
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Managed Google Ads campaigns and secured contractors to assist in data analytics of success rates.
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Monitored and responded to online reviews on platforms such as Google and Yelp
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Developed and implemented print, online, and social media marketing campaigns
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Coordinated publicity efforts, securing events and interviews in prominent local & national media.
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Managed online scheduling systems, coordinating patient appointments, staff shifts, and time off.
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Built and maintained strong client relationships to ensure ongoing satisfaction and retention.
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Oversaw licensing and compliance with local health departments and legislative requirements.
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Provide interviews for expert commentary, podcasts, and input on articles.
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Copywriting, blog writing, and technical healthcare writing
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​Write and edit articles, blog postings, and literature for medical journals. ​​
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Acupuncture Practice and Direct Patient Care
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​Employ Traditional Chinese Medicine and modern acupuncture techniques to treat patients for current ailments and complaints
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Provided acupuncture, consultations, expectation management, activities of daily living, nutrition, and herbal consultations.
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Specialization in sports medicine, pain management, stress, trauma, mental health, women’s health, neurological disorders, pediatrics, and end-of-life care.
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2020 - Current
Courage to Transform
CEO, Transformational Coach, Hypnotherapist & Writer
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Marketing & Client Acquisition - Create, develop, and deploy print, online, and social media marketing campaigns. Created and secured publicity events and interviews through press releases, Qwoted, Connectively, and direct reporter relationships.
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Provide interviews for expert commentary, podcasts, and input on articles.
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Scheduling - Maintain an accurate online scheduling system and schedule patient appointments, staff shifts, and time off. Arrange meetings, travel, and other business-related events.
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Graphic Design, Website Development and SEO - Create marketing materials, logos, graphics, and fliers. Created and managed the company websites with ongoing updates and SEO strategies through Weebly and WordPress.
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Copywriting, blog writing, and technical healthcare writing - Write and edit articles, blog postings, and literature for medical journals.
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Business Operations & Management- Owned and operated a successful hybrid acupuncture and hypnotherapy practice, overseeing all aspects of operations, including client services, marketing, advertising, media creation and branding, financial management and projections, and employee/intern acquisition and management.
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Project Management - Develop and complete all business development-related tasks and operations.
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Client Relationship Management - Ongoing client relationship building and management through follow-up communication, clear guidance around treatment protocols and outcomes, and addressing client concerns as needed.
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Hypnotherapy Practice and Direct Client Care - Provide clients with one to one life coaching and hypnotherapy services with an emphasis in trauma-informed care and helping clients bolster self empowerment and skill building.
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Special focus on chronic pain, chronic illness, terminal illness & deathcare, major life changes, sports performance enhancement, cult and coercive control recovery, religious trauma​
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2021 - 2024
California State Oriental Medicine Association
Professional Director
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Successfully managed and produced a yearly conference of 200 attendees
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Copywriting for mailing list and promotional materials
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Coordinated a team of 20 volunteers to support conference production.
2019 - 2024
The Integrative Healing Institute, San Rafael, CA
Founder, Director & Educator
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Spearheaded marketing initiatives to promote over 50 annual courses, including designing print and digital
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Managed vendors to secure marketing collateral, ensuring timely delivery and favorable terms.
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Successfully expanded the institute's presence through social media campaigns, partnerships, and collaborative events.
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Organized in-person venues, scheduled Zoom meetings, and managed online learning via Ruzuku.
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Designed Canva advertisements and social media content to promote events.
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Directed marketing strategies, including promotions and social media updates, to engage attendees.
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Designed and executed multi-day immersive workshops and events, combining education and wellness.
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Directed all event logistics, including venue selection, vendor management, A/V coordination, and attendee registration, ensuring seamless execution.
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Managed event budgets, negotiating contracts with venues, catering, and transportation providers to achieve cost savings while maintaining high-quality experiences.
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Cultivated partnerships with local businesses and stakeholders to enhance event offerings and expand audience reach.
2023-2024
Tao to Wellness, Berkeley, CA Acupuncturist
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Employ Traditional Chinese Medicine and modern acupuncture techniques to treat patients for current ailments and complaints, including acupuncture, consultations, expectation management, activities of daily living, nutrition, and herbal consultations.
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Proper patient charting, including ICD-10 Diagnoses and CPT coding.
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Ongoing client relationship building and management through follow-up communication, clear guidance around treatment protocols and outcomes, and addressing client concerns as needed.
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HIPAA & Patient Privacy - Ongoing attention to patient privacy and HIPAA compliance.
2022 - 2023
Concentra, Oakland, CA Acupuncturist
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Employ Traditional Chinese Medicine and modern acupuncture techniques to treat patients for current ailments and complaints, including acupuncture, consultations, expectation management, activities of daily living, nutrition, and herbal consultations.
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Proper patient charting, including ICD-10 Diagnoses and CPT coding.
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Ongoing client relationship building and management through follow-up communication, clear guidance around treatment protocols and outcomes, and addressing client concerns as needed.
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HIPAA & Patient Privacy - Ongoing attention to patient privacy and HIPAA compliance.
2020 - 2022
The Acupuncture & Integrative Medicine College, Berkeley, CA Clinical Faculty
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Observe and teach students in the acupuncture clinic during actual patient encounters
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Provide resources for treatment protocols, diagnosis, and how to handle complex cases
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Encourage creative thinking and diagnosis using different techniques and protocols in patient encounters.
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Provide needling instruction and examples as necessary
2012 - 2016
Opel Productions, San Francisco, CA
Partner, Sr. Marketing Manager, Executive Assistant & Event Production Coordinator
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Directed logistics for high-profile events, including travel, venue bookings, and on-site setups.
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Coordinated schedules and timelines, ensuring seamless execution of 200-2000 person events
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Developed event concepts, booked talent, and cultivated relationships with artist agencies.
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Provided on-site event support, overseeing artist logistics, door operations, and artist management.
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Collaborated with vendors to secure high-quality marketing materials within deadlines and negotiated favorable pricing and terms.
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Managed social media and podcast production across multiple platforms
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Designed graphics, wrote copy, and created media for email and online marketing campaigns.
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Coordinated sponsorships and partnerships to amplify event visibility and reduce costs.
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Planned and executed flyering campaigns to promote events, workshops, and special promotions, effectively increasing local visibility and attendance
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Updated and maintained WordPress websites and multiple ticketing platforms for sales.
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Coordinated volunteer teams for multiple events during pre and post-production